Personal Branding
The Process
Monogram, Wordmark, Visual Marque & Brand Guidelines
Illustration
This is my personal brand, made up of a personal monogram, wordmark and visual marque and tied together with a set of unique brand guidelines. This project allowed me to experiment as a designer, forcing me to constantly refine my ideas to select the perfect brand that fits with my design style. The colours within my brand are modern and fun, just like me! And the word mark is bold and dominant, standing out in peoples memory.
Brief
The brief for this project was to create a personal brand identity. I knew that this project would be mostly illustration based so I was so excited to start.
Challenges
Throughout the project I did face a number of challenges, esspecially when trying to sketch and initial idea, I found it impossible to match my initials togehter to make a monogram so it took much refinement before I reached my final product.
Final Product
I am very proud of my final product (shown on right) as it really does depict my brand in every sense. Fun, quirky but professional.